GMAC Connect shares best practice marketing advice for business schools during these uncertain times.
Earlier this month, GMAC Research and industry thought leaders discussed the latest insights and resources for GME diversity recruitment.
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Topics: Recruitment & Marketing, Women
Join GMAC Research and industry thought leaders for discussions of the latest data, insights, and best practices related to recruiting women and underrepresented populations to business school.
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Topics: Recruitment & Marketing, Women
The report series provides business schools with data to inform marketing and recruitment efforts.
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Topics: Recruitment & Marketing, Research Insights
Marketing and communications maestro, Yvonne Martin-Kidd breaks down the marketing fundamentals and the need to answer your customer’s one and only question: “What’s in it for me (WIIFM)?"
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Topics: Recruitment & Marketing
Online shopping has become an easy, engaging mobile web experience. Why shouldn’t applying to a university be the same?
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Topics: Recruitment & Marketing
The use of data and effective analytical processes can be powerful tools for recruitment and admissions teams.
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Topics: Data Analytics, Recruitment & Marketing
The
recording and slides
for the
latest EA
webinar, Is the Executive Assessment Right for Your Program?, are
now available.
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Topics: Recruitment & Marketing, GMASS
On February 28, UT Austin McCombs School of Business and BarkleyREI shared how they built a successful multi-channel campaign, from start to finish. Get the recording and slides from the webinar now.
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Topics: Recruitment & Marketing, GMASS
Join us on Wednesday, February 28, to learn from UT Austin McCombs School of Business and BarkleyREI on how they built a successful multi-channel campaign, from start to finish.
In this discussion, you’ll discover how to use GMASS leads in your recruiting and marketing campaigns and see examples of how these schools leveraged these leads in their digital marketing strategies, social media, and how they measured and defined ROI.
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Topics: Recruitment & Marketing, GMASS
