Flexibility, Social Impact Among Top Ways To Attract Women to Business School

Posted by Teresa Hsu on Mar 13, 2024 9:44:07 AM

In addition to the common skills and professional development that attract most candidates to business school, women have unique motivations and goals in their journeys to graduate management education (GME). While candidates are up against entrenched patterns of gender disparity in business and business education, schools are persistent in their objective to reach gender equity.

Read More

Topics: Recruitment & Marketing, Application Trends, Research Insights, graduate management education, Student Survey, GME, MBA, candidate insights, candidate research, survey, research library, alumni

4 Research Insights To Boost Recruitment to Online Programs

Posted by Andrew Walker on Feb 27, 2024 9:30:47 AM

Findings from across GMAC’s survey research program illuminate what GME candidates, current students, and employers think of online and hybrid programs—and how those perceptions translate to application trends.

Read More

Topics: Recruitment & Marketing, Application Trends, Research Insights, graduate management education, Student Survey, GME, MBA, candidate insights, candidate research, survey, research library, alumni

6 Ways GMAC Tours Can Elevate Your Recruitment Strategy in 2024

Posted by Amy Hughes on Feb 20, 2024 9:43:44 AM

When it comes to making strong connections with prospective graduate management education students, GMAC Tours is one of the premier opportunities for business schools. 

Read More

Topics: Recruitment & Marketing, MBA Program, graduate management education, GME, MBA

2 Ways To Attract Business School Talent From Africa

Posted by Amaka Ndubisi on Jan 30, 2024 11:54:15 AM

There has been a real buzz about Africa in the last two decades in the global media. It is the fastest growing but least understood continent due to the complexity of data gathering in the region, amongst several other reasons. The graduate management education (GME) industry also struggles with inadequate insights on the continent. Schools are at a loss on how to recruit from the region, where to focus, how to analyze the risks, and how to select smartly and cost-effectively.

Read More

Topics: Recruitment & Marketing, graduate management education, GME, MBA, candidate insights

Study Shows the Benefits of Content Marketing for Business Schools

Posted by Amy Hughes on Jan 17, 2024 9:30:00 AM

To drive intent and action among the candidates in your pipeline, content marketing with a trusted partner is a necessity in any marketer’s toolkit. A new study shows why.

Read More

Topics: Recruitment & Marketing, MBA Program, graduate management education, GME, MBA

This Year’s Top Five Findings About Graduate Business School

Posted by Andrew Walker on Dec 14, 2023 10:35:44 AM

As 2023 comes to a close, look back at GMAC’s key findings about Gen Z, first-generation candidates, business skills of the future, demand for flexible program delivery, and more.

Read More

Topics: Recruitment & Marketing, Application Trends, Research Insights, graduate management education, Student Survey, GME, MBA, candidate insights, candidate research, survey, research report, research library, alumni

How Business Schools Can Maximize the ROI of GMAC’s GradSelect

Posted by Shannon Cook on Dec 7, 2023 9:00:00 AM

Creating meaningful connections with prospective candidates this recruitment season starts with having the right data at your fingertips. GradSelect is a 560k-strong database of qualified global candidates who are serious about pursuing graduate management education.

Read More

Topics: MBA Program, graduate management education, GME, MBA, candidate insights, GMAC GradSelect

Do Applicants Want Flexibility More Than Prestige From Business School?

Posted by Andrew Walker on Nov 27, 2023 11:42:39 AM

According to GMAC’s annual Application Trends Survey, applications were more likely to grow among flexible graduate management education (GME) programs while more selective programs faced declines.

Read More

Topics: Research Insights, MBA Program, graduate management education, Student Survey, GME, MBA, candidate insights, candidate research, survey, research report, research library, alumni

Nurturing Excellence: The Inspiring 2023 GMAT Scholarship Winners

Posted by Nalisha Patel on Oct 23, 2023 11:00:00 AM

Few things are as inspiring as the pursuit of excellence. It's a journey filled with dedication, resilience, and a relentless drive to make a positive impact. Selected from nearly 300 applicants, the 2023 GMAT Talent and Opportunity Scholarship winners are shining examples of individuals who embody these qualities. The 10 winners have earned the GMAT Exam or GMAT Focus Edition, fully paid for, a GMAT Official Practice Exam package, a GMAT prep course with an instructor, sessions with a professional admissions consultant, online cultural classes for studying abroad, and a one-year subscription to a meditation app. Each award winner has a commitment to educational and professional excellence, and their own unique story to tell.

Read More

Topics: diversity, MBA, GMAT, scholarship, leadership

Why Students Say They Are Happy With Graduate Business School

Posted by Andrew Walker on Oct 4, 2023 12:35:05 PM

Like in previous years, nearly all current graduate business school students and recent alumni report satisfaction with their graduate management education (GME) experience. New GMAC research shows why.

Read More

Topics: Research Insights, MBA Program, graduate management education, Student Survey, GME, MBA, candidate insights, candidate research, survey, research report, research library, alumni

Subscribe to Email Updates

Recent Posts

Contribute to the GMAC Advisor Blog

Posts by Topic

see all

Recent GME Jobs