What’s New with GMASS? Premium Candidate Insights and Best Practices for Recruitment

Posted by Amy Hughes on Jan 12, 2023 11:14:23 AM

The GMASS Search Service™ (GMASS™) has gone from strength to strength in the last 12 months. 64,000 early-stage applicants have entered the system; 118,000 have completed profiles, and a further 62,000 have uploaded GMAT scores.

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Topics: Recruitment & Marketing, GMASS, Prospective Students, graduate business school candidate, graduate business school, business school, recruiting, GME, business school admissions, MBA candidate

7 Tips for Securing Your Next Business School Cohort

Posted by Sian Phillips on Oct 17, 2022 12:06:20 PM

Business school admissions teams are united in a common goal: recruiting the highest quality applicants into their programs. What are some tricks for doing so?

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Topics: Recruitment & Marketing, GMASS, graduate business school candidate, graduate business school, Process Tips & Best Practices, Business school application, business school, recruiting, admissions, business school admissions, candidate insights, webinar

GMASS™ Data Enhancement and Price Update

Posted by GMASS on Dec 9, 2020 11:00:00 AM

The Graduate Management Admission Search Service (GMASS™) tool helps schools recruit the right mix of talent for their graduate business programs. As the largest global source of qualified candidates, GMASS is also the only source for candidates worldwide who are interested specifically in graduate business programs. GMASS candidates are highly motivated to connect with your business programs and can provide you with access to more than 500,000 active candidates that have identified themselves as wanting to be contacted by schools about graduate management education opportunities. 


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Topics: Recruitment & Marketing, GMASS

Tips to Effectively Use Videos in Your Marketing Strategy

Posted by GMASS on Dec 13, 2018 11:00:00 AM

Rick Rudolph, founder and managing director at MBAtube, offers his top tips to help schools amplify their video strategy.

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Topics: GMASS

EA Webinar Recording: Is the Executive Assessment Right for Your Program?

Posted by GMASS on Apr 3, 2018 11:15:00 AM
The  recording and slides  for the  latest EA  webinar, Is the Executive Assessment Right for Your Program?, are  now available.

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Topics: Recruitment & Marketing, GMASS

GMASS Webinar Recording: Learn to Build a Successful Multi-Channel Campaign

Posted by GMASS on Mar 15, 2018 11:30:00 AM

On February 28 UT Austin McCombs School of Business and BarkleyREI shared how they built a successful multi-channel campaign, from start to finish. Get the recording and slides from the webinar now. 

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Topics: Recruitment & Marketing, GMASS

How to Use GMASS Names in Your Marketing Strategy

Posted by GMASS on Feb 14, 2018 11:19:00 AM

 

Join us on Wednesday, February 28to learn from UT Austin McCombs School of Business and BarkleyREI on how they built a successful multi-channel campaign, from start to finish.

In this discussion, you’ll discover how to use GMASS leads in your recruiting and marketing campaigns and see examples of how these schools leveraged these leads in their digital marketing strategies, social media, and how they measured and defined ROI.

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Topics: Recruitment & Marketing, GMASS

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