Sian Phillips

Sian Phillips is the editor of BusinessBecause and has worked across magazines and newspapers for two decades. Previously, she was content director of summits and events at Times Higher Education.

Recent Posts

What are the Barriers to Women Entering MBAs - and How Can They Be Overcome?

Posted by Sian Phillips on May 3, 2023 1:03:03 PM

It is no secret that women are still not at parity in the business world. Only 8.8% of Fortune 500 CEOs are female, and women at the executive level earn 95 cents for every dollar earned by men, according to Forbes.

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Topics: graduate business school candidate, graduate business school, MBA Program, Business school application, business school, Women in Business, MBA, business school admissions, candidate insights, MBA candidate

Six Ways to Boost Your School’s Brand Among Gen Z

Posted by Sian Phillips on Apr 5, 2023 12:25:35 PM

Generation Z­­people born between 1997 and 2012currently make up around 50% of the candidate pipeline for graduate management education*. Those aged between 18-24 are of particular interest to business schools as they’re still shaping their early careers and ideal candidates for postgrad Master’s programs or to be guided toward an MBA application.

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Topics: graduate business school candidate, MBA Program, business school, MBA, candidate insights, blog post, blog, Gen Z, social media, TikTok, digital content

7 Tips for Securing Your Next Business School Cohort

Posted by Sian Phillips on Oct 17, 2022 12:06:20 PM

Business school admissions teams are united in a common goal: recruiting the highest quality applicants into their programs. What are some tricks for doing so?

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Topics: Recruitment & Marketing, GMASS, graduate business school candidate, graduate business school, Process Tips & Best Practices, Business school application, business school, recruiting, admissions, business school admissions, candidate insights, webinar

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