Newly Branded GMAC Tours Looks to Up Your Recruiting Game in the New Year

Posted by Teresa Hsu on Jan 26, 2023 11:00:00 AM

It was almost exactly four years ago in January when GMAC announced the acquisition of The MBA Tour, a well-recognized brand within the graduate management education industry. The Tour, aiming to support business schools and their global recruiting efforts, organizes business education-focused events year-round across the world. GMAC was looking to grow The MBA Tour’s core offering, expand into additional markets, and explore ways to deepen the interaction between business schools and prospective students in a personalized, data-rich manner.  

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Topics: Recruitment & Marketing, Grad school consideration, graduate business school candidate, graduate business school, MBA Program, business school, pandemic, MBA Tour, recruiting, events, graduate management education, MBA, COVID-19, graduate school, Graduate Management Admission Council, MBA candidate, higher education, education, GMAC Tour, COVID

Research Insights: Latin American GME Candidates

Posted by Amy Hughes on Jan 24, 2023 1:03:23 PM

Latin America is currently experiencing extreme levels of socioeconomic upheaval. The COVID-19 pandemic has accelerated change in the region, while the ongoing war in Ukraine also presents supply chain challenges.

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Topics: Research Insights, graduate business school candidate, graduate business school, MBA Program, business school, diversity, graduate management education, GME, MBA, business school admissions, candidate insights, candidate research, graduate school, MBA candidate, education

Business School in 2022: A GMAC Year in Review

Posted by Abigail Lister on Jan 20, 2023 12:38:05 PM

2022 marked a slow return to a new normalcy in the world of graduate business education. Campuses continued to open and receive incoming cohorts, and virtual classes gradually decreased in favor of in-person learning. At the same time, 2022 brought additional challenges for business school students and schools- most notably, economic uncertainty and an unpredictable job market.

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Topics: Research Insights, graduate business school candidate, graduate business school, business school, graduate management education, candidate insights, candidate research, survey, research report, MBA candidate

What’s New with GMASS? Premium Candidate Insights and Best Practices for Recruitment

Posted by Amy Hughes on Jan 12, 2023 11:14:23 AM

The GMASS Search Service™ (GMASS™) has gone from strength to strength in the last 12 months. 64,000 early-stage applicants have entered the system; 118,000 have completed profiles, and a further 62,000 have uploaded GMAT scores.

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Topics: Recruitment & Marketing, GMASS, Prospective Students, graduate business school candidate, graduate business school, business school, recruiting, GME, business school admissions, MBA candidate

5 Key Insights into European Women Applying to Business School

Posted by Abigail Lister on Dec 22, 2022 12:40:59 PM

This year, more than half of European business school programs reported a stable or growing number of applications from women, a statistic that represents the progress being made in encouraging women into business. However, to advance further toward gender parity, it is vital that business schools understand and acknowledge this unique demographic.

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Topics: Research Insights, Women, graduate business school candidate, part-time MBA program, graduate business school, MBA Program, MBA admissions, Business school application, business school, Women in Business, Full-time MBA, MBA, candidate insights, candidate research, test scores, research brief, MBA candidate

Top 3 Takeaways from GMAC’s 2022 Application Trends Survey Report

Posted by Abigail Lister on Dec 8, 2022 9:44:14 AM

Graduate management applications are down, but business schools are continuing to attract underrepresented populations to GME programs worldwide. These are the latest findings of the Graduate Management Admission Council’s (GMAC) Application Trends Survey, an overview of application trends to business school programs worldwide.

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Topics: Application Trends, Research Insights, graduate business school candidate, graduate business school, MBA Program, MBA admissions, Business school application, graduate management education, MBA, college admissions, business school admissions, candidate research, graduate school, research report

In-Person Recruitment After COVID: What’s New And 5 Tips to Engage Candidates

Posted by Amy Hughes on Dec 1, 2022 12:06:29 PM

After the pandemic forced business schools’ recruiting activities online in 2020 and 2021, in-person events have returned with a renewed focus. GMAC Tours’ summer and fall program saw over 4,000 candidates attend in-person events across 28 cities.

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Topics: Recruitment & Marketing, graduate business school candidate, graduate business school, MBA admissions, business school, pandemic, MBA Tour, recruiting, events, MBA, business school admissions, COVID-19, graduate school

How Business Schools in Asia Can Boost Recruitment of Western Students

Posted by Abigail Lister on Nov 17, 2022 1:02:49 PM

International students have by and large favored two destinations for GME—Europe and the United States. Today, though, another region is vying for the top spot: Asia.

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Topics: Prospective Students, Application Trends, Research Insights, graduate business school candidate, graduate business school, business school, diversity, graduate management education, Student Survey, GMAT exam, candidate insights, candidate research, test scores, research report, research brief

Research Insights on African GME Candidates

Posted by Amy Hughes on Nov 3, 2022 12:35:31 PM

The continent of Africa is home to more than 1 billion people, half of whom will be under 25 by 2050. This constitutes a 1.2-billion-person market for GME, which is facing challenges across numerous fronts, from the continuing fallout of the Covid-19 pandemic to supply chain issues caused by the war in Ukraine.

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Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, business school, diversity, candidate research

Improving Indian Women’s Representation in GME Programs Domestically and Abroad

Posted by Abhay Goghari on Oct 27, 2022 12:32:44 PM

The report, “Indian Women Pursuing Graduate Management Degrees Domestically and Abroad – Insights and Inroads for Business Schools” is now out. It has important pointers on how business schools can bring down entry barriers for Indian women and offer them a level playing field in the GME arena, both at home and abroad.READ THE REPORT

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Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, MBA Program, business school, diversity, graduate management education, MBA, candidate insights, candidate research

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