Creating meaningful connections with prospective candidates this recruitment season starts with having the right data at your fingertips. GradSelect is a 560k-strong database of qualified global candidates who are serious about pursuing graduate management education.
Shannon Cook
Recent Posts
How Business Schools Can Maximize the ROI of GMAC’s GradSelect
Topics: MBA Program, graduate management education, GME, MBA, candidate insights, GMAC GradSelect
Five Tips to Create A Winning Email Marketing Strategy
The value of making those all-important first connections with prospective business school students should never be understated. Email marketing continues to be an efficient means of creating and strengthening these digital connections—but what makes a winning email marketing strategy?
Topics: Recruitment & Marketing, graduate business school candidate, graduate business school, graduate management education, webinar, graduate school, Gen Z, digital content, email marketing
55% of full-time MBA programs reported an increase in female applicants in 2021. However, there’s still much more to be done to increase gender parity at business school. It’s up to recruitment teams to engage with women at the early stages of the candidate pipeline and take time to understand women’s motivations for joining business school.
Topics: Recruitment & Marketing, Women, graduate business school candidate, graduate business school, business school, Women in Business