The Official Blog of the Graduate Management Admission Council

GMASS Webinar Recording: Learn to Build a Successful Multi-Channel Campaign

Posted by GMASS
Helping schools recruit the right mix of candidates for their programs

Posted on Mar 15, 2018 11:30:00 AM

GMAC Advisor_IMAGE 9_February 2018On February 28 UT Austin McCombs School of Business and BarkleyREI shared how they built a successful multi-channel campaign, from start to finish. Get the recording and slides from the webinar now. 

The presenters provided in-depth information and illustrative examples of the steps they took to create marketing campaigns using GMASS names. Surveyed attendees found the case studies to be informative and actionable.

GMAC members and representatives from schools that accept the GMAT exam now have another opportunity to learn how UT Austin McCombs School of Business and BarkleyREI leveraged GMASS leads in their digital marketing strategies, social media, as well as measured and defined ROI.

Get the recording and slides  

Topics: Recruitment & Marketing, GMASS

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