This year, more than half of European business school programs reported a stable or growing number of applications from women, a statistic that represents the progress being made in encouraging women into business. However, to advance further toward gender parity, it is vital that business schools understand and acknowledge this unique demographic.
5 Key Insights into European Women Applying to Business School
Topics: Research Insights, Women, graduate business school candidate, part-time MBA program, graduate business school, MBA Program, MBA admissions, Business school application, business school, Women in Business, Full-time MBA, MBA, candidate insights, candidate research, test scores, research brief, MBA candidate
Top 3 Takeaways from GMAC’s 2022 Application Trends Survey Report
Graduate management applications are down, but business schools are continuing to attract underrepresented populations to GME programs worldwide. These are the latest findings of the Graduate Management Admission Council’s (GMAC) Application Trends Survey, an overview of application trends to business school programs worldwide.
Topics: Application Trends, Research Insights, graduate business school candidate, graduate business school, MBA Program, MBA admissions, Business school application, graduate management education, MBA, college admissions, business school admissions, candidate research, graduate school, research report
In-Person Recruitment After COVID: What’s New And 5 Tips to Engage Candidates
After the pandemic forced business schools’ recruiting activities online in 2020 and 2021, in-person events have returned with a renewed focus. GMAC Tours’ summer and fall program saw over 4,000 candidates attend in-person events across 28 cities.
Topics: Recruitment & Marketing, graduate business school candidate, graduate business school, MBA admissions, business school, pandemic, MBA Tour, recruiting, events, MBA, business school admissions, COVID-19, graduate school
GMAC’s New CEO Stands Ready to Lead the Organization to Greater Heights – Q&A with Joy Jones
On August 8, 2022, GMAC announced the appointment of Joy Jones as the organization’s next CEO. Joy, who joined GMAC in July 2017 as chief product officer and general manager of assessments, was unanimously elected by the GMAC board of directors and officially took over as GMAC’s fourth CEO on October 1, 2022.
Topics: GMAC News, graduate business school, business school, graduate management education, GME, Graduate Management Admission Council
How Business Schools in Asia Can Boost Recruitment of Western Students
International students have by and large favored two destinations for GME—Europe and the United States. Today, though, another region is vying for the top spot: Asia.
Topics: Prospective Students, Application Trends, Research Insights, graduate business school candidate, graduate business school, business school, diversity, graduate management education, Student Survey, GMAT exam, candidate insights, candidate research, test scores, research report, research brief
The continent of Africa is home to more than 1 billion people, half of whom will be under 25 by 2050. This constitutes a 1.2-billion-person market for GME, which is facing challenges across numerous fronts, from the continuing fallout of the Covid-19 pandemic to supply chain issues caused by the war in Ukraine.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, business school, diversity, candidate research
Improving Indian Women’s Representation in GME Programs Domestically and Abroad
The report, “Indian Women Pursuing Graduate Management Degrees Domestically and Abroad – Insights and Inroads for Business Schools” is now out. It has important pointers on how business schools can bring down entry barriers for Indian women and offer them a level playing field in the GME arena, both at home and abroad.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, MBA Program, business school, diversity, graduate management education, MBA, candidate insights, candidate research
Research Insights for Recruiting Hispanic and Latinx Candidates in 2022
The Hispanic population of the United States is large and growing larger. The number of self-identifying Latinx citizens in the US topped 62 million in 2020, and Latinx students account for a staggering 15 percent of all bachelor’s degrees awarded.
Topics: Recruitment & Marketing, Research Insights, graduate business school candidate, graduate business school, business school, diversity, recruiting, MBA, candidate research
7 Tips for Securing Your Next Business School Cohort
Business school admissions teams are united in a common goal: recruiting the highest quality applicants into their programs. What are some tricks for doing so?
Topics: Recruitment & Marketing, GMASS, graduate business school candidate, graduate business school, Process Tips & Best Practices, Business school application, business school, recruiting, admissions, business school admissions, candidate insights, webinar
Did you know there's an entire team at GMAC that's dedicated to maintaining test security? The Test Security Team leverages the latest technology and continuously adapts its techniques to ensure that exams are administered securely and fairly. There's a lot more involved in test security than you may think!
Topics: GMAC Assessments, graduate business school candidate, graduate business school assessment, graduate business school exam, graduate business school, graduate business school test, MBA, standardized testing, test, cheating