The continent of Africa is home to more than 1 billion people, half of whom will be under 25 by 2050. This constitutes a 1.2-billion-person market for GME, which is facing challenges across numerous fronts, from the continuing fallout of the Covid-19 pandemic to supply chain issues caused by the war in Ukraine.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, business school, diversity, candidate research
Improving Indian Women’s Representation in GME Programs Domestically and Abroad
The report, “Indian Women Pursuing Graduate Management Degrees Domestically and Abroad – Insights and Inroads for Business Schools” is now out. It has important pointers on how business schools can bring down entry barriers for Indian women and offer them a level playing field in the GME arena, both at home and abroad.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, MBA Program, business school, diversity, graduate management education, MBA, candidate insights, candidate research
Research Insights for Recruiting Hispanic and Latinx Candidates in 2022
The Hispanic population of the United States is large and growing larger. The number of self-identifying Latinx citizens in the US topped 62 million in 2020, and Latinx students account for a staggering 15 percent of all bachelor’s degrees awarded.
Topics: Recruitment & Marketing, Research Insights, graduate business school candidate, graduate business school, business school, diversity, recruiting, MBA, candidate research
Top 5 Things You May Have Missed from GMAC Research This Year
Working in graduate management education (GME), odds are you’re busy, and you may not always have the time to stay up-to-date on the latest news and insights that can help you in your work.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, business school, graduate management education, GME, MBA, candidate research, STEM, corporate recruiters, survey, blog post, infographic, blog
How GMAC Supports Business Schools in the “Unranking” Movement
It drew much media attention last month when Columbia University announced that it would pull out of the 2023 Best College Rankings by U.S. News & World Report due to questions raised—by the institution’s own faculty, nevertheless—on its data submission. The ranking publisher subsequently moved the university to the “unranked” category from its runner-up placement of the nation’s best universities in 2022. It is also worth mentioning that the graduate-level schools of Columbia University, including its business school, remain ranked because the university used different processes when reporting the data (full disclosure: Columbia Business School is a member school of GMAC). Soon after this announcement, The Economist magazine decided to discontinue its publication of MBA ranking, citing “commercial” reasons behind the move.
Topics: graduate business school candidate, graduate business school, MBA Program, business school, MBA, candidate research, MBA ranking
Schools in the world of graduate management education (GME) embraced hybrid learning as a transitory response to pandemic-induced disruptions. However, even as teaching has resumed in classrooms, interest in blended learning has persisted.
Topics: Prospective Students, Research Insights, graduate business school candidate, hybrid program, online mba, graduate business school, MBA Program, business school, pandemic, MBA, candidate insights, candidate research, edtech, hybrid learning, hybrid MBA
How Has COVID-19 Altered Candidate Preferences for GME?
In April 2022, GMAC published the latest edition of the Prospective Students Survey. This year, the survey included responses from more than 6,500 individuals from 156 countries. These students were asked about their perspectives on graduate management education, including preferred program types and career aspirations.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, business school, pandemic, Student Survey, candidate insights, candidate research, COVID-19
3 Key Things to Know About Recruiting Non-Business Undergraduates
Diversity is a popular buzzword in MBA recruiting. From achieving gender parity to building an international cohort, business school experts agree that a diverse class is a strong one. To achieve this diversity, B-school marketers not only need to appeal to international applicants, but also to candidates with academic backgrounds beyond business and economics.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, candidate research
New Insights on Candidate Research and Decision Making
Before going to business school, prospective students engage with all sorts of information sources to research and pick the best-suited program for themselves. Whether they are undergraduates hoping to go straight into business school, or experienced professionals seeking to expand their management skills, prospective students research extensively to assess the program decision factors that matter most to them.
Topics: Prospective Students, Research Insights, graduate business school candidate, graduate business school, candidate insights, candidate research