Diversity in Graduate Management Education 2020

Posted by Matt Hazenbush on Apr 1, 2020 11:45:00 AM

An all-new report from GMAC Research provides detailed and useful analysis of the state of diversity in the GME pipeline.

Read More

Topics: Recruitment & Marketing, Research Insights

Marketing & Recruitment During COVID-19

Posted by Betty Su on Mar 30, 2020 1:45:00 PM

GMAC Connect shares best practice marketing advice for business schools during these uncertain times.

Read More

Topics: Recruitment & Marketing, Viewpoints

Diversity Webinar Recordings and Slides Now Available

Posted by Graduate Management Admission Council on Mar 24, 2020 11:15:00 AM

Earlier this month, GMAC Research and industry thought leaders discussed the latest insights and resources for GME diversity recruitment.

Read More

Topics: Recruitment & Marketing, Women

GMAC Welcomes One of Portugal’s Leading Business Schools to Membership

Posted by Geoffrey Basye on Mar 16, 2020 2:00:00 PM

The Graduate Management Admission Council (GMAC), a global association of leading graduate business schools, newest member reflects the importance of globalization and diversification in graduate management education.

Read More

Topics: GMAC News

5 Steps to Creating a Winning Content Marketing Strategy

Posted by Marco De Novellis on Mar 3, 2020 11:30:00 AM

In a crowded market for graduate management education, good content marketing helps connect business schools with prospective students. But how do you create an effective content marketing strategy?

Read More

Topics: Viewpoints

GMAC to Host a Pair of Diversity Webinars

Posted by Graduate Management Admission Council on Feb 18, 2020 1:39:47 PM

Join GMAC Research and industry thought leaders for discussions of the latest data, insights, and best practices related to recruiting women and underrepresented populations to business school.

Read More

Topics: Recruitment & Marketing, Women

Closing the Gender Gap in Your Executive MBA Admissions

Posted by Graduate Management Admission Council on Feb 7, 2020 2:30:00 PM

Business schools continue to face challenges with gender parity in their Executive MBA admissions. Here is what some schools are doing to close the gender gap.

Read More

Topics: executive mba admissions, mba skill test, executive business program evaluation

How B-Schools Can Utilize Email Marketing for Student Recruitment

Posted by Paula McKay on Jan 24, 2020 3:01:33 PM

Email marketing can be one of the most effective student recruitment tools for business schools. Learn how your team can use it to reach out to top candidates.

Read More

Topics: Viewpoints

GME Viewpoints 2019: “I Love You, You’re Perfect, Now Change”

Posted by Sangeet Chowfla on Jan 13, 2020 10:13:23 AM

GMAC CEO Sangeet Chowfla looks back at the ups, downs and constant change that happened to the GME industry in 2019. 

Read More

Topics: Viewpoints

Upcoming Research Webinar: Yearly Review and Look Ahead 2020

Posted by GMAC Research on Jan 8, 2020 12:00:00 PM

Join GMAC Research for a recap of what we learned in 2019 and a preview of what to expect in 2020.

Read More

Topics: Research Insights